Snorkel Your ATV Redesign


SYATV Preview

Redesign of a B2C UTV eCommerce Website.

Nivel / Personal Project
UI/UX Designer & Front-End Developer
Adobe Illustrator, Adobe Photoshop, & VS Code
Time Frame
SYATV on Laptop


Nivel acquired Snorkel Your ATV in early 2022 and I saw an opportunity to improve its design and user experience. There is very little in the way of branding and the website is difficult to navigate. I started the project by cleaning up their logo and selecting some brand colors based on the colors of some of their main products. I then created some wireframes and mockups. I also was inspired to build out a full demo of the website to help kickstart the project. Leadership was happy with the results but chose to migrate the products to a different website and shutter the Snorkel Your ATV website. They did want to use the work I had started for future projects.

SYATV Demo on Mobile

Demo Website

All pages have been created except for LED Lights, Shop By Make and New Products. Navigation should be straightforward but to the Account section, click on the shopping cart icon in the header and then click on the Account icon to view that section.

The demo can be viewed here the and current website is here.


Project files in progress.